Date Signed: February 2024
Label: KZZ Music/Blue Élan Records
Type of Music: Rock
Management: Alxander Michaels, [email protected]
Legal: Maximillian Verrelli, [email protected]
Publicity: Amanda Cagan-ABC Public Relations, [email protected]
Web: ginny-luke.com
Ginny Luke wears many hats. Her resume includes bandleader, touring performer, and teacher, among other accomplishments. What she’s most famous for, though, is backing major stars as a hard-charging violinist. That role brought her to Clear Lake Recording Studios, where her playing enhanced recordings for artists on Blue Élan Records and KZZ Music, Blue Élan’s spunky imprint. In due time, her studio duties expanded to arranging background vocals.
As her association with the labels progressed, she became friendly with Blue Élan’s co-founder, Kirk Pasich. One day, Pasich discovered Luke’s independent recordings on Spotify and brought up that she had a music video coming out, which everyone present subsequently viewed. It made a positive impression. “I got offered a sizable budget from Kirk to record three or four songs,” explains Luke, whose past includes a stint in an all-girl group. It was both a gift and a test to see if they were a fit.
Meanwhile, Luke kept independently booking shows, among them an invite-only showcase. That performance enthused Pasich enough that he wanted to sign her. Although the pandemic put the deal on hold, the two kept in touch. In June 2022, they made the relationship official. The agreement came with a request to record an album in six weeks. Having a collection of demos already queued up made that difficult task possible.
In 2024, Luke was informed that she was being moved to Blue Élan. In the past, Luke had been offered a deal with a Japanese label, but that fell apart after the head of A&R got fired. It’s one of many experiences that grounded her in accepting this turn of events. “I’ve seen how the business goes and how quickly it can change,” she divulges. “And if it does, you just have to keep things going in alignment with your dream.”
Having been around the block also allowed Luke to turn down opportunities that were less generous or seemed suspect. She’s thankful she held out for a label that feels like family. “I have a lot of respect for him,” she notes regarding Pasich.
Luke’s heart-stopping debut comes out November 1st.
