Artist branded app platform MySeat Media announced that it has hired longtime Bandzoogle executive Dave Cool as its new President.
Cool has over two decades of music industry experience, including the past 13 years at musician website platform Bandzoogle. As Chief Relationship Officer, he oversaw all departments at Bandzoogle related to growth and retention, including business development, marketing & communications, and customer support.
“Having known Dave for years and watching his work at Bandzoogle, we knew he would be the right person to help take MySeat to the next level,” says Steve Shelton, MySeat’s Co-Founder and CEO. “He brings to MySeat Media a wealth of business development and marketing experience in the music tech space, and a passion for helping the artist community succeed.”
“With artists needing to find ways to bypass algorithms and engage their fans directly, hearing some of the success stories on MySeat’s platform was really inspiring,” says Cool. “To be named President of this fast-growing platform is an honor, and I look forward to not only helping them continue on that growth path, but also helping musicians succeed by directly engaging with their superfans and generating more revenues for their career.”
MySeat empowers artists and creators to own their data, build their communities, and connect directly with superfans. They can generate multiple revenue streams, including subscriptions, merchandise, exclusive music, live and virtual meet-and-greets, livestreams, memorabilia, and collectibles.
Last month Chicago based rapper G Herbo released an exclusive mixtape through his MySeat-powered app, which generated over 7M streams and resulted in a 262%+ increase in paid subscriptions, a 30%+ increase in merch sales, and 70,000 app downloads, where it charted #3 among all music apps after Spotify and YouTube.
