The women-first social networking app Bumble is launching a multi-year program to address gender disparity in the music industry. Titled “Empowered by Bumble Bizz," the program will offer up-and-coming female musicians the chance to be mentored by successful artists including Bebe Rexha, Kacey Musgraves and Hayley Kiyoko at one of five music festivals in 2019: Lollapalooza, Outside Lands, Music Midtown, Austin City Limits or Voodoo Music + Arts Experience.
The campaign will culminate with select women artists winning on-stage performance slots at “top music festivals” in 2020.
Starting Tuesday, women musicians can submit their music in Bumble’s in-app professional-networking mode Bumble Bizz for both the mentoring and performance initiatives. Applications for those opportunities will close on June 30, though the company notes they will be rolling out additional initiatives over the next year. More information on the program can be found here.
