British Music Embassy Returns to SXSW 2013

The British Music Embassy is returning stateside for another year of UK music discovery in Austin. The UK was the first nation to be represented at SXSW by its own dedicated venue, Latitude 30, located at 512 San Jacinto Blvd in the heart of downtown Austin. Sixty plus bands will perform across the week from all four corners of the country, with regionally focused events during the day and British brands hosting the evening SXSW showcases. Be sure to celebrate the project's 6th year in Austin, as they spotlight the UK's most up-and-coming acts. See below for the BME's evening line up and their SXSW 2013 Spotify Playlist.

The British Music Embassy SXSW 2013 Spotify Playlist