Willcox Guitars, an instrument
manufacturer and innovator in guitar and
bass pickups and related technologies
through its proprietary LightWave Systems
(LWS), has named Tom Kowalczyk
Vice President of Sales & Marketing. He
previously served as Senior Regional
Manager for Kurzweil Music Systems
dating back to 1988, as the company emerged as a manufacturer
of digital keyboards and synthesizers in the marketplace. With his background in wholesale and retail and artist relations, Kowalczyk will help LightWave Systems enter into the next phase of their global presence, reaching a larger base of musicians and end users.