Paul Sinclair has been promoted to GM and Executive VP of Atlantic Records. Sinclair has been the driving force behind the creation of the industry’s premier digital department, which has been a pioneer in digital innovation, while developing unique, bespoke campaigns for artists on the Atlantic roster. In his new post, Sinclair will focus on strategies to keep Atlantic at the forefront of modern culture, bringing his extensive marketing and creative experience to a wide scope of company initiatives. Sinclair moved to WMG’s Atlantic Records in 2006, spearheading the company’s commitment to emerging technologies and digital innovation. For more on this appointment, contact [email protected].