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Assignments: Michael Amkreutz Named Guitar Center's Executive Vice President

MichaelAmkreutz_GuitarCenterSMALLGuitar Center named Michael Amkreutz 
Executive Vice President, Marketing,
 Merchandising and E-Commerce.
 Amkreutz will be responsible for all
aspects of Guitar Center’s product 
assortment, in-store merchandising, 
marketing campaigns and e-commerce 
strategy. Amkreutz joins Guitar Center from Systemax North American Technologies, where he was Chief Marketing Officer. He has expertise in marketing, merchandising and technology that developed over the years at companies such as Sears, Newegg, Hannspree North America and Sharp Electronics. Contact Clyne Media, Inc.