The American Society of Composers, Authors and Publishers (ASCAP), the only U.S. PRO that operates on a not-for-profit basis, once again joins the South by Southwest (SXSW) 2024 festivities in Austin, TX this year with events dedicated to supporting music creators and their creative journey. The performing rights organization is a presenting sponsor of the SXSW Songs 2024 writing camp and listening party and will host a happy hour for music creators and the industry. ASCAP representatives will also speak on several panels during the week.
SXSW Songs 2024
ASCAP is a presenting sponsor of the SXSW Songs 2024 writing camp, which takes place from March 11 - 13. The pop song camp was created for established producers, songwriters and artists with commercial co-writing credits. It brings together a curated group of 15 - 20 songwriters from all over the world for a three-day collaboration to create new potential hit songs, and wraps up with an official SXSW listening party on Thursday, March 14.
SXSW Songs' first four editions have produced eight commercial cuts and identified up and coming songwriters and producers such as Grammy Award-winner Peter “Lostboy” Rycroft (Kylie Minogue) and global hitmakers James “Yami” Bell (Tiesto) and Victoria Zaro (Tate McRae).
Highlights for SXSW Songs 2024 include a first-time Latin track featuring Juno Award-winning, Grammy and Latin Grammy Award-nominated production duo Banx & Ranx, as well as Brazilian artist/songwriter Nonô. A strong AAPI contingent is another first for the event with the participation of producer Jondren (Hwang), and new 88rising signing Fussy. And Australia’s Alice Ivy will take the controls in keeping with SXSW Songs' commitment to women producers. Other camp sponsors include The Orchard, Sound Royalties and TRO Essex Music.
Know Your Rights: Managing Your Music Licensing Portfolio
Tuesday, March 12 from 1:00 - 1:40 PM
Mohawk, 912 Red River St in Austin
ASCAP Associate Director of Pop/Rock MembershipBrian Reyes will join the SXSW “Know Your Rights: Managing Your Music Licensing Portfolio” panel. In the current global music landscape dominated by streaming, artists and managers must ensure meticulous tracking of micro-payments to maximize the value of their intellectual property. The panel will discuss how to prevent financial losses by registering with key entities like SoundExchange, The MLC and ASCAP, emphasizing the importance of accurate data for proper earnings allocation. Panelists will offer insights on how to make the most of one's music rights portfolio.
Moderator: Neeta Ragoowansi, President, Music Managers Forum-US
Panelists:
- Dae Bogan, Head of Third-Party Partnerships, The MLC
- Omar Paredes, Associate Director of Industry Relations, SoundExchange
- Brian Reyes, Associate Director of Pop/Rock Membership, ASCAP
The panel is free and open to the public with registration. More information can be found here.
From Algorithms to Audiences: Navigating the AI-driven Evolution of Entertainment
Wednesday, March 13, 2024 from 5:00 - 5:45 PM
Parkside Restaurant, 301 East 6th Street in Austin
ASCAP Executive Vice President and Chief Legal and Business Affairs OfficerClara Kim will join “From Algorithms to Audiences: Navigating the AI-driven Evolution of Entertainment,” a panel hosted by law firm Sheppard Mullin. This exclusive panel will scrutinize the profound disruptions caused by AI in the entertainment landscape. Speakers will dive into the transformative impacts on the status quo, explore emerging models and analyze the unique legal and operational challenges faced by key stakeholders across the value chain.
Moderator: Daniel Schnapp, Partner, Artificial Intelligence Team Leader, Sheppard Mullin
Panelists:
- Clara Kim, Executive Vice President, Chief Legal & Business Affairs Officer, ASCAP
- Neerav Vyas, Vice President - Head of MarTech and AdTech, Tredence Inc.
- Jim Warner, Industry Field CTO, Advertising & Marketing, Snowflake, Inc.
- Drew Welborn, Talent Agent - Digital Media, William Morris Endeavor
RSVP to attend the panel here.
SXSW Songs Listening Party
Thursday, March 14 from 2:00 - 4:00 PM
The Palm Door on Sixth, 508 E. 6th St in Austin
The SXSW Songs Listening Party invites SXSW attendees to hear playback of songs created during the camp. Participating producers, songwriters and advisors share their experiences from the camp and discuss the current state of songwriting with SXSW attendees.
Admission to the party is free with a SXSW badge or wristband.
ASCAP Happy Hour and Performances
Thursday, March 14 from 5:00 - 7:00 PM
Rules & Reg at The Fairmont, 101 Red River St in Austin
Hosted by the ASCAP Rhythm & Soul team, this networking event will give music creators a chance to connect with ASCAP membership representatives, enjoy some special guest performances and build their musical community during a laid-back industry happy hour.
Admission to the party is free with a SXSW badge or wristband.
For more information on ASCAP at SXSW, visit: www.ascap.com/sxsw24.
