Fender Musical Instruments Corporation (FMIC) has promoted industry veteran Richard McDonald to Executive Vice President, Fender Brand. McDonald’s responsibility now expands beyond Fender electric guitars, amplifiers and pro audio equipment, to also include Fender acoustic products and Fender accessories, allowing the brand to be optimized for growth. McDonald most recently served as Senior Vice President, Fender Brand, and has been with the company in a variety of key positions since 1993, rising from an entry-level position to his current executive role. Prior to joining Fender, McDonald was a successful touring guitarist and Fender endorser. Contact [email protected].
