Amazon Music is seeking a Digital Marketing Manager to lead integrated go-to-market artist campaign strategies and executions, including planning and creative, media briefs and driving execution with a cross-functional team of subject matter experts.
Key job responsibilities include: Partner with stakeholders from internal teams to rally resources and development needs. Develop creative ways to engage artists with Amazon Music. Partner with stakeholders from the industry to develop artist focused campaigns. Manage high-impact artist events and campaigns that drive Amazon Music brand awareness. Mobilize Amazon Music around new album releases, cross-site content initiatives. Own the Go-To-Market strategy and develop and execute marketing plans for tentpole artist events including responsibility for measuring and analyzing the performance. Document results and prepare business reviews. Help define the success metrics and track campaign ROI.
Apply via Linkedin.