NAMM (The National Association of Music Merchants), the largest global not-for-profit music trade organization, has announced today its initial listing of events for The 2025 NAMM Show, taking place at the Anaheim Convention Center January 21–25, with events and education beginning on Tuesday, January 21. Exhibits and the show floor open January 23, creating an action-packed week with full energy through late Saturday evening, January 25, 2025.
“The NAMM Show unites the entire global music industry for one spectacular week of exhibits, education and networking in January,” said John Mlynczak, president and CEO of NAMM. “The expansion to five days of events is necessary to provide more time for education and networking that our global members depend on to grow their businesses, industry and professional community.”
The NAMM Show, with five days of events, will offer extended education programs for every NAMM member community, including retail, brands, pro audio, entertainment technology, music education and music technology professionals, as well as tracks for artists and college music business students.
“Tuesday opens the week with our Day of Service and giving back to the local community with support from our members, followed by networking and education panels specially designed for retailers and brands at the show” said Mlynczak. “Wednesday’s robust schedule offers more education, as well as the highly anticipated NAMM Global Media Day, where multiple iconic brands introduce onstage brand-new, cutting-edge products.”
The first two days of the schedule can be found here (https://www.namm.org/thenammshow/preexhibitsessions), which will include more long-form, workshop-style opportunities for attendees to dig deep into new strategies to help grow their businesses and professions.
This includes the brand-new TEC Tracks Studio Summit for pro audio professionals, which will be presented by major thought leaders in recording, music technology and studio operations. Entertainment technology expert Richard Cadena will host a full-day workshop for live event professionals on powering stages.
For retailers and brands, NAMM U will feature an expanded NAMM Marketing Summit that covers AI, content creation and digital marketing, along with the return of the popular Retail Financial Summit. NAMM will also host a special lunch session for exhibitors on Tuesday that reveals the latest influencer-marketing strategies. Thursday through Saturday will continue a robust events schedule balanced with plenty of opportunities to engage with the 4,000-plus brands exhibiting.
A full list of 2025 NAMM Show exhibitors, companies and brands from around the globe can be found at https://www.namm.org/thenammshow/attend.
NAMM will continue to announce, throughout the fall and winter and leading up to the show in January, new schedule additions to exhibits, education and events, as well as must-see artists and performances that will make The 2025 NAMM Show the ultimate destination for the global music industry. The full schedule of detailed events will be posted in early November.
