Facet Records, founded and led by renowned songwriter, producer and activist Justin Tranter, has announced it will be the first record label to give songwriters master points as the standard. Marking an industry-quaking move, the announcement will see Facet redistributing three points out of the company’s own share on every master for songwriters who aren’t the artists or producers.
With the rise of digital streaming in recent years, songwriters have been left out of the conversation while record labels and big tech companies, as well as artists and producers, have been able to adapt. Unless contributing to a radio hit, songwriters across the board have struggled to garner equitable pay in recent years. Facet’s unprecedented initiative is the first step in giving songwriters a seat at the table when it comes to streaming royalties in the modern era, and an overdue shakeup that intends to inspire similar action across the industry.
Officially launched in 2020 and based in the heart of West Hollywood, CA, Facet Records and Facet Publishing have become a platform for the next vanguard of groundbreaking artists to flourish and have their voices heard. Home to artists such as Jake Wesley Rogers, Shawn Wasabi, Shea Diamond, and YDE, Facet’s team is headed by Tranter, as well as Head of Operations Jimmy Knehans, Director of Facet Publishing Mark Taylor and President of Facet Records Kate LaBrel.
Tranter is one of the most in-demand songwriters & producers in music today and an ACLU Bill of Rights Award-winning activist with over 50 million single sales, 50 billion streams on Spotify and YouTube alone, multiple diamond-certified songs, and dozens of honors including GRAMMY® and Golden Globes® nominations, 15 total BMI Pop Awards and two consecutive “Songwriter of the Year'' titles at the BMI Pop Awards. Collaborating with the likes of Selena Gomez, Dua Lipa, Halsey, Imagine Dragons, Ariana Grande, Justin Bieber, Janelle Monae, King Princess, Leon Bridges, and many more, they have lent their talents to the biggest artists in the world for the better part of a decade. Now serving as the executive music producer and songwriter for Paramount+’s new Grease prequel series Grease: Rise of the Pink Ladies, Tranter has shaped the musical identity for a slew of film and television projects in recent years — from Billy Porter’s directorial debut Anything’s Possible to Hulu’s record-breaking Happiest Season, Netflix’s runaway hit Purple Hearts and more.
